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Items where Author is "Siti Arita, Novia"
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DEWI, TRISNA KHARISMA and Iranita, Iranita and Siti Arita, Novia (2026) PENGARUH DISCOUNT, LIVE SHOPPING, DAN FEAR OF MISSING OUT (FOMO) TERHADAP IMPULSE BUYING GENERASI Z DI KOTA TANJUNGPINANG (STUDI KASUS: E-COMMERCE SHOPEE). S1 thesis, Universitas Maritim Raja Ali Haji.
ARIYANTO, REZA and Catri, Jintar and Siti Arita, Novia (2026) PENGARUH KEMUDAHAN PENGGUNAAN DAN GAYA HIDUP TERHADAP PERILAKU KONSUMTIF PENGGUNA SHOPEE PAYLATER DI KALANGAN GENERASI Z DI KOTA TANJUNGPINANG. S1 thesis, Universitas Maritim Raja Ali Haji.